Breadcrumbs Volume 4.

Big news from my personal portfolio and an exciting launch!!!

Breadcrumbs Volume 4.

Hi all! I hope everyone had a lovely long weekend. I’m in New Hampshire, eating gluten-free lobster rolls up and down the NH/Maine Seacoast. Growing up on Long Island I thought we had it all— the Hamptons to the east and the City to the west. But wow, I was wrong. The Seacoast might be one of the most beautiful and underrated parts of the US! Anyway, it’s been nice to take a little break, but I’m here this morning with some exciting news.

I’ve gone back and forth for months now on whether or not to do paid subscriptions. Well, it’s official, the feature is live and extra articles and features for paid users begin in June!

Don’t worry. FREE isn’t going anywhere and nothing is changing on the breadcrumbs front. Breadcrumbs Volumes will remain weekly and free!! I’m just adding paid for the other stuff.

> Personal life happenings
> Relationship and adult friendship
> Behind the scenes: what it’s really like to be an influencer, how much I invest and my wins/losses, help finding your first brand deal or investment, and all the secrets no one shares.
> Monthly exclusive recipes made for Paid Substack, only.

There will also be fun perks for paid users- giveaways, special discount codes, the chat feature, mentorship and more.

I added Paid to my site two weeks ago in preparation of today, and I was floored to see people naturally start signing up and upgrading! I have SO much I can’t wait to share!!

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This Week’s Headlines:

Church & Dwight acquires Touchland for $700 million.

David Protein Bar closes $75M Series A.

Strava Raises at $2.2B, led by Sequoia Capital.

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News from my Portfolio Company’s:

De Soi: Best-selling non alcohol company, De Soi, Co-Founded by Katy Perry, launched Haute Margarita! This non-alc Skinny Spicy Marg is here just in time for summer, and spicing up the De Soi lineup. Haute joins best sellers Tres Rose and Spritz Italiano for the perfect summer (non) cocktail. You can buy it, here!

Three Wishes: The best “better-for-you” cereal on the market launched innovation after innovation this year!! Granola, “Chewy” bars, and now a limited edition cereal, Cotton Candy. The concept was created by the Founder’s eight-year-old son. Not only is the flavor delicious, but I love the way the Founders inspire healthy eating at home and around the world. You can buy it, here!

Poppi- The Poppi/Pepsi transaction was announced in March, but subject to Federal approval. Last week it was announced the deal was approved! This is my official congratulations to the Poppi team- I can’t wait to see where you pop up next.

Olipop- Olipop is now available at all Costco locations! The brand new 15-pack variety pack features Cream Soda, Classic Grape, and Classic Root Beer and is selling out nationwide. Can you believe Olipop has done the numbers they’ve done, while only just heading into Costco, Sam’s Club, etc. ?!!

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Thank you all for your continued support! I’m off to eat more lobster.